Victoria Bernier Photography

Victoria Bernier is an incredible wedding and lifestyle photographer based out of Portland, ME. She approached me to help her create a new look and feel to her photography brand. Every summer she looks for ways she can improve her business and she felt like the logo she had was in need of a refresh. The brand needed to have a professional and elegant feel to it in order to emphasize the wedding aspect of her work.

The main message communicated was “warm and intentional photography for weddings and lifestyle portraits” and “photography that feels like home.” She also wanted to include pine trees into her logo, referencing her Maine roots with the pine tree being an icon for the state. This played into her vision for a coastal feel with a warm and natural aesthetic. She was very pleased with how this turned out and couldn’t wait to share it.